optimised landing pages
The Institute of Direct and Digital Marketing (IDM) provide marketing courses and qualifications for marketers. Their website was well established but they needed a couple of landing pages and a contact us page designed inline with the existing design.
All of the pages needed to be optimised for lead capture whilst also staying on brand. To ensure that I achieved this I took a couple of webinar courses on designing for lead capture to ensure all the elements on the page were optimised.
Including the time taken for the webinar courses it took two days to design all three web pages.
All designs were produced in Photoshop ready to hand over to the developer.
The images displayed show all three of the web page designs.