Focus Magazine

Client: Yhden
Project: Quarterly Magazine
Timeline: 2 weeks per issue

Yhden, based in London, Beijing and Hong Kong, creates global content for international brands. They frequently produce content for the China-Britain Business Council in the form of a quarterly print magazine, FOCUS.

The magazine is produced in line with a set of existing styles that were implemented by myself.
As a print publication it is important to ensure that the number of pages is divisible by four and it isn’t uncommon to re-address the number of pages articles span over once designed, to allow for changes in content. Often articles can come in last minute and a fast turnaround is required.
Predominantly produced using InDesign although some elements are drawn in Illustrator or amended in Photoshop.

The publication continued until March 2020 when it went completely digital. During my time 16 magazines were designed along with assets for digital articles.