world quality day emails
The London based Chartered Quality Institute (CQI), is the chartered body for quality professionals. Having worked with them previously on multiple projects they wanted me to design and build a ‘save the date’ email and an invite email for an event for World Quality Day.
Both emails were designed around a chocolate themed event, with the ‘save the date’ email being followed up with another email with full details of the event inviting people to an evening at Hotel Chocolat to celebrate World Quality Day. The design and build of these emails did not need to be responsive as they would be viewed in an outlook client only.
Previous collateral was issued with the brief and elements from these needed to be included within the design.
Both emails were designed over the period of a day, once these had been approved, a further day was needed to build and test these emails, the project was delivered over a span of two weeks.
These emails were designed within Illustrator, then built using html and css in Dreamweaver. I used email compliant code to ensure they would render correctly in the majority of email clients. These files were supplied to the CQI for them to implement within their chosen email delivery system.
The images displayed show email designs in situ.