gift box packaging
AmazeBox, an online personalised gift box distributor sending unique and relevant gifts, needed a suite of gift boxes designed along with a trifold leaflet.
A suite of seven boxes were designed to hold small, cheap and cheerful gifts along with a single flower. Within the box was a cardboard holder for the flower which also needed to be designed inline with the box design. The boxes and the flower holders were designed for the following seven occasions:
- Just because
- New baby
- Mother’s day
A promotional tri-fold leaflet was design in conjunction with the packaging. This was designed to allow for print margins so that this could be printed in-house.
A vast array of concept designs were produced for the ‘Happy Birthday’ box during the initial design phase which took place over a period of one month. Once a design was chosen, this style of illustration was carried through to the other six boxes. All of these designes were completed over a period of two months. The trifold lealfet was designed upon completion of the printing of the box so that promotional photography could be done, which took two days to complete.
All artwork including concept designs were completed using Illustrator. I also worked closely with the product photographer to stage the shoots to ensure the product photography would fit with the design of any further marketing collateral.
The images displayed show an array of the box designs exhibiting the front, back and inside of the boxes, along with the trifold brochure.